What we offer

What we offer

We provide consulting services to organizations and campaigns whose goals are clearly aligned with public good. We do not develop or test messages that are false, misleading, or that incite exclusionary attitudes or violence. If you’re interested in working with us, reach out to team@rhetorical.org

Consulting

We are academic researchers with expertise in the design and analysis of randomized survey experiments to measure the effects of messaging on public attitudes and beliefs. We offer consulting on bespoke research methods such as adaptive experiments comparing a large number of messages (100+), identification of heterogeneous effects for microtargeted messaging, measurement of effect persistence through multi-wave panel experiments, and experiments involving AI-generated or factorial treatments. For less bespoke projects, such as comparing a hand-designed messages or videos via randomized survey experiments, we suggest organizations work with Swayable, Blue Rose Research or GrowProgress.

Crowdvocate is our platform for crowdsourced messaging. Crowdvocate helps with exploratory message development, by hosting tournaments where diverse users compete to write novel and high-impact messages. To sponsor a tournament, an organization defines the target audience and outcome (e.g. attitude or belief), and then our panel of hundreds of users attempt to design the most impactful message for moving the outcome. We efficiently test the messages using adaptive randomized experiments, award prizes to the winning users, and share all results with the sponsoring organization.

AI models

We develop computational models to predict the impact of a given message on public attitudes and beliefs, through meta-analysis, LLM-based simulation, and fine-tuning of domain-specific models from experimental results.